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Ask Afrika Icon Brands 2016/2017
This annual benchmark survey identifies the
brands most loved and used by South African
consumers. Tiger Brands again featured
prominently, winning more categories while
five of our brands were awarded prestigious
icon brand status.
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| Category |
Winner |
| Bread |
Albany |
| Cake/baking mixes |
Golden Cloud |
| Cereal bars |
Jungle Energy Bar |
| Condiments: mayonnaise |
Crosse & Blackwell |
| Condiments: tomato sauce |
All Gold |
| Maize meal and samp |
Ace |
| Meat products: bacon |
Enterprise |
| Meat products: polony |
Enterprise |
| Pasta |
Fatti’s & Moni’s |
| Prepared and cook-in sauces/ pastes/gravies |
All Gold |
| Rice and couscous |
Tastic |
| Sport drinks |
Energade |
| Spreads: peanut butter |
Black Cat |
| Tinned fruit |
KOO |
| Tinned vegetables |
KOO |
| Tinned beans |
KOO |
 Key icon brands
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