23 / 202
Tiger Brands Limited integrated annual report
2015 19
We actively create opportunities for stakeholders to interact with Tiger Brands. Direct employee interaction is facilitated through
staff conferences and information is shared through various internal communication channels. We communicate with consumers,
investors and other key stakeholders through our consumer help line, corporate and brand websites, social media channels,
investor contact centre and through investor presentations, conferences and roadshows. We participate in various industry
events, associations and governmental forums.
Key issues in 2015
Our response
Read more
Customers
(retailers/
wholesalers)
❍❍
Muted consumer demand
and intense pricing
competition
❍❍
Joint business planning initiatives with
customers to stimulate consumer demand
and optimise category growth
20
Employees
❍❍
Impact of increasing
competition on business
performance
❍❍
Remuneration and
incentives
❍❍
Job security
❍❍
Proactively engage with employees to
discuss management actions to address
competitive challenges and obtain their
commitment through appropriate
performance incentives
53
Consumers
❍❍
Product affordability
❍❍
Mitigate inflationary pressures through
cost-saving initiatives and operational
efficiencies
❍❍
Provide value-for-money offerings
including affordable and convenient pack
sizes and value-added products
22, 51
Community
❍❍
Food security and related
nutritional issues
❍❍
Maintain strong partnerships with
governments and developmental
agencies to support initiatives that
promote nutritional health and education,
and contribute to the development of
local communities and eradication of
poverty
51, 60
Investors
❍❍
Turnaround of
underperforming divisions
❍❍
Profitable growth and return
on capital
❍❍
Continued focus on the health of our
brands and quality of our products, drive
cost savings to deliver sustainable,
profitable growth
❍❍
Ensure long-term growth through premium
value-added products and extending our
brands into adjacent categories and
markets while managing downside risks
28, 30, 32, 40
Government
❍❍
Regulations on packaging
❍❍
Promoting nutritional
awareness
❍❍
Food security
❍❍
Keeping abreast of emerging issues and
actively participate in dialogue prior to
the promulgation of legislation
52
Media
❍❍
Access to management
and information
❍❍
Conduct media engagement sessions to
share information
❍❍
Increased Tiger Brands’ media profile
52
Suppliers
❍❍
Optimising costs to enhance
competitiveness
❍❍
Impact of currency
weakness on input costs
❍❍
Crop shortages due to
weather and commercial
considerations
❍❍
Win-win partnerships to ensure
sustainable growth and security of supply
❍❍
Partner with suppliers to drive innovation
and continuous improvement initiatives
52